{"id":287,"date":"2016-07-29T13:38:31","date_gmt":"2016-07-29T13:38:31","guid":{"rendered":"http:\/\/www.mbd.ase.ro\/?p=287"},"modified":"2019-01-28T20:58:21","modified_gmt":"2019-01-28T20:58:21","slug":"an-exploration-on-the-use-of-canvass-business-model-to-create-value-in-a-food-sector","status":"publish","type":"post","link":"https:\/\/www.mbd.ase.ro\/?p=287","title":{"rendered":"An Exploration on The use of Canvas\u2019s Business Model to Create Value in a Food Sector"},"content":{"rendered":"\n<\/span>

Title<\/strong><\/span><\/span><\/h4>\n

An Exploration on The use of Canvas\u2019s Business Model to Create Value in a Food Sector<\/span><\/span><\/p>\n

Author<\/strong><\/span><\/span><\/h4>\n

Ben Youssef, Kamel,Giaccardi, Giuseppe,Pellicelli, Michela<\/span><\/span><\/p>\n

 <\/p>\n

Classification JEL <\/strong><\/span><\/span><\/h4>\n

M130, M150<\/span><\/span><\/p>\n

Abstract<\/strong><\/span><\/span><\/h4>\n

The Business Model Canvas has been applied in different sector (industrial, services, newspaper industry), while little has been written about the application in the food sector. This study outlines the increasing challenges of business model innovation in the food sector. It analyzes the impact on innovation in the food sector and the implications for the modeling business and the innovation process. The empirical research analyses twenty case studies in the food industry, in Emilia Romagna Italian Region. The findings show that the Business Model Canvas in the food sector needs to be linked to the innovation process and especially with adding the human capital key. In this context, for customer, the product is perceived as unique and authentic; it\u2019s required to reduce the number of intermediaries; the technology reinforce the DNA of brand and finally, the management point out conflict and complexity of change.<\/span><\/span><\/p>\n

Keywords<\/strong><\/span><\/span><\/h4>\n

Business Model Innovation, Canvas Business Model, Customer value, Entrepreneurship, Food sector, Knowledge, Micro entrepreneurs, Process.<\/span><\/span><\/p>\n

Full Text:download pdf<\/span><\/a><\/strong><\/span><\/span><\/h4>\n

Cite: download citation<\/span><\/a> (for EndNote, Reference Manager, ProCite)<\/strong><\/span><\/span><\/p>\n

 <\/p>\n\n

Please cite this article as:\nmbd (2016) An Exploration on The use of Canvas\u2019s Business Model to Create Value in a Food Sector. International Conference on Marketing and Business Development<\/i>.\nhttps:\/\/www.mbd.ase.ro\/?p=287<\/a>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Title An Exploration on The use of Canvas\u2019s Business Model to Create Value in a Food Sector Author Ben Youssef, Kamel,Giaccardi, Giuseppe,Pellicelli, Michela   Classification JEL M130, M150 Abstract The […]<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"Layout":"","footnotes":""},"categories":[19],"tags":[],"coauthors":[16],"class_list":["entry","author-mbd","post-287","post","type-post","status-publish","format-standard","category-19"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=\/wp\/v2\/posts\/287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=287"}],"version-history":[{"count":2,"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=\/wp\/v2\/posts\/287\/revisions"}],"predecessor-version":[{"id":417,"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=\/wp\/v2\/posts\/287\/revisions\/417"}],"wp:attachment":[{"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=287"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.mbd.ase.ro\/index.php?rest_route=%2Fwp%2Fv2%2Fcoauthors&post=287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}